May
3
Last month, the first-line brand after another price increase did not affect the enthusiasm of buyers, but they have a new trouble. “I do not care about this handbag up three thousand, but depressed, my bag even the purchase of a 35-year-old Ms. Wang from the Dior counter staff that” this month, Lady Dior sales quotas over, buy wait for next month.
There is a saying: If you do not have in the Waiting List on the row over team, can not be regarded as a qualified luxury fans. Sales in the hands of Hermes, Dior, Chanel, Gucci, and many other top international luxury brands have a bunch of long waiting list, a lot of guests on this list to wait more than a year more, such as the previous four or five years, did not see to the goods.
“Hungry” out of sales, is the brand handbags usual approach, and get a bit, will be able to price increases at the same time maintaining the worth, such as Apple, Volkswagen, “hunger marketing” to make the best use of.
Classic “restriction” reservation shall delay shipment
Ms. Wang few days ago, would like to start with a bag of the Lady Dior series, but the counter staff told to “buy”, because this section package this month’s sales quota has run out, buy only the next month.
Apr
11
Burberry Prorsum 2012 spring and summer series gives a warm feeling of vitality, designers from ancient craftsmanship, inspiration, re-rendering the leather and other materials with complex weave patterns, colors, delicategeometric pattern details, see the mind.
If the summer elements, that was undoubtedly made of raffia fabric. Burberry – Posong Burberry Prorsum this season’s accessories selection of a large number of African elements, colorful raffia hat, highly decorative wedge heel can plug an iPad, evening bags – most importantly, it not only the size of perfect both for the bag can make clutch, as well as decorative patterns in jewelry made with logs and wooden beads strung decorative details, and both reflect the designer Christopher Bailey, the pursuit of excellence perfect work.
Apr
10
Core Tip: many women have paid great attention to the body, facial cleansing, that is very clean so that we can, but you know the side still retain many easily overlooked bacterial dead ends? Such as mobile phones, sanitary napkins, powder health Have you ever watched?
1, bag
Favorite bag all day close at hand, in fact, it is the largest bacteria source of First of all, the bags are placed on various occasions, sofas, chairs, tables, and its external surface is most likely to be a variety of dirt and bacteria, “locked in”.
Inside the bag can not be spared, and often will be readily thrown into the bag of items pollution, keys, cell phone, wallet, paper towels used to get things into the show itself with a lot of bacteria and dirt; bought food books, newspapers and other things, there may be outside of the dirt into the bag. Over time, the bag has become a terrible king of filth in urgent need of cleaning.
Workaround: monthly cleaning and common package. Expensive leather bag, do not be arbitrarily clean, because in common organic solvents may destroy its luster and softness, it is best to use a special leather cleaner. As for the internal cloth bag, lining the entire turnover, lining the surface and the side seams with an old toothbrush and a small brush to brush clean, and then the cotton cloth dipped in detergent to wipe it again, and then dried to
If it is environmentally friendly cotton bag, you can turn to the outside the inside of the bag, then thrown into the washing machine to wash, or scrub with detergent and soap can also be. “Package package” can be used to help the bag clean, such as cosmetics, digital products, books, etc. into one package, this is not easy to find and access, also allows the bags clean and tidy, never again to everything throw into the package.
2, puff, makeup brush
Carry puff and brushes at breeding grounds for germs, because the makeup on the outside, it is often in the hand is not clean, the face is not clean, puff it is easy to become yellow black.
Solution: regular finishing cosmetic bag. A week cleaning and tidying up a cosmetic bag of necessity should not go into details. Another important point is that also cleared that has expired and has run out of cosmetics. Puff and brushes with a neutral detergent to clean, washed, placed in ventilated place to dry.
3, shoes
People usually do not care about the cleanliness of their own slippers, everyone knows, your feet and socks with the shoes and running shoes in the dirt and bacteria, bath and then wear the same pair of slippers and slippers, “pollution” had feet again into his warm quilt.
Workaround: often cleaning shoes. Each prepare two pairs of slippers at home. This is the most thorough method of cleaning, a pair to wear home from the outside, and another pair to wear in the bath after thoroughly inside and outside the separate, no longer afraid of shoes, the bacteria spread to the bed. Also to remind, socks and underwear separate cleaning.
4, sanitary napkins and pads
Sanitary napkins and pads can be described as the closest supplies and women, but these direct contact with the things of our private parts, if used improperly, will become the dreaded “bacteria bomb”, and directly hit the “bull’s-eye, let us sick.
Workaround: changed frequently. Sanitary napkins and pads are best replaced every 2-4 hours once, and be sure to wash your hands every time you replace, do not use clean hands to reach out sanitary napkins and underwear. Keep in a dry place. Many women prefer to save these health supplies in the bathroom, but the bathroom is usually poorly ventilated and damp breeding ground for mold, it is easy, sanitary napkins after the packaging has been opened is not sealed, so contaminated. Sanitary napkins and save the long lost sterile state, so the best month to buy, should not have a store a lot.
5, cell phone
The phone can be said that our closest and digital products, whether by car, work, eating, shopping, we always put the phone in his hand and hold on the phone number of bacteria is very alarming, although also can not see touched, but you must not ignore it, because it is too close to the away from us.
Solution: clean water per week. Clean on the phone, the most recommended paper towel, cloth or glasses cloth lightly moistened with water wipe. Up to no more than 75% alcohol wipe the phone screen should definitely not use alcohol. Never phone with a bed, not only on the brain radiation, more bacteria will pass to go to bed. And if your bed touched the phone, be sure to please his unwashed hands to touch you. Also, be sure to use the cell phone pocket.
6, the keyboard and mouse
Our hands every day in the super frequent touch of the keyboard and mouse, and above the many types of bacteria in the large number, if not timely clean-up, the hand and then fumble around then, it will lead to gastrointestinal diseases, skin diseases and eye diseases. Had a survey found that the office computer keyboard in the trash is to increase the speed of an average of 2 grams per month.
Solution: the next day cleaning up. The first keyboard the whole upside down pat shake, pour inside the “old stock”, such as dust, food scraps, hair, dander are the keyboard of the “regulars”, you can also take a hair dryer in front keyboard The gap blowing a step up the cleansing. And then use cotton dipped in alcohol or water to clean the keyboard and mouse, and then the residual surface of the water stain to dry. In addition, after the bath also use a keyboard, mouse, and the like goods, then you wash your hands before going to bed.
7, the yoga mat
Now many women have to go the good habit of movement of the yoga studio, yoga postures of the body close to the mat, and even the head and face directly touch the mat style, but in public places is always difficult to ensure the health, thousands of people stepped on people stepped on the yoga mat is a gathering place for a variety of bacteria.
Workaround: own shop towels clean. Bring their own yoga mat if too much is too heavy, inconvenient, and the yoga mat is not easy to clean, so it is recommended that you own a yoga shop towels, draping the front of the flat cloth, while the back is anti- slippery plastic particles, spread on the mat yoga studio, can guarantee the home as clean, but also non-slip, but also not too heavy to go home directly after cleaning can.
Apr
6
7:45 Friday night to separate the ball still is a working day Saturday, plus the next day’s heavy rain, if placed at other times, it necessarily mean a Shaorenwenjin the game, but if you go with this concept look at the game yesterday and that is wrong.
Nearly 6:00 set foot on the Metro Line 3 to the Hongkou, this time seems to train into the Shenhua fans, eager to yell on the phone, “how not to go out? The Hongkou certainly full, while no a place to eat. “This is true, then we know that poured into the stadium for 21,356 spectators, a record high natural for this season is sure, this spectacular event on the AFC game can be compared, playing Hengda after all not the same.
21356 people are not all fans, here you will see many familiar faces, Ji-in. Before the warm-up has already begun, this time dressed in a gray hoodie, black down vest A large out of the hall came to the sidelines, so quietly standing in the rain looking at the field the excitement. Look at it? This is simply not a problem, “it is always to give A second refueling, hope to see a good game.” Ji cervical spine injury last year since healed, he has been at home recuperating in fact very small look at the ball to the Hongkou rare brother home always holding a field. Yuehua Jian end of the warm-up Sun Xiang down the field, the two brothers are shaking hands, pleasantries with Paijian, Gao Lin has over extended his hand to the brother, the return visit of the three I have different feelings.
After a while, the body hurt to miss the game Dai Lin drove with his wife came to the scene, his black shirt and tight-fitting pantyhose, her lemon yellow fur shawl and black jockey cap … This naturally attracted the influx of people couples everyone’s attention. In fact, Dai Lin on the 19th of this month, blessed with her daughter last week on the micro-Bo is still distressed wife, fertility of hard, at the moment they have with the month of her came to the scene, all natural or in order to give their own ball team cheer. The last time a stunning audience of Bo Xiqi wife wearing a leopard jacket, the arm of gucci handbags gucci sports shoes feet with baby son side by side.
10 minutes left in the game, next to the reporter had already opened up the computer to write, “Shenhua Anelka almost have a perfect start, but they eventually 1 0 lost to the defending champion …” things is the upper left corner of the stands throughout the Hengda fans filled the red body of the shirt, although almost the same seat integration is difficult to identify, but this does not affect them that night the happiest man.
Apr
6
7:45 Friday night to separate the ball still is a working day Saturday, plus the next day’s heavy rain, if placed at other times, it necessarily mean a Shaorenwenjin the game, but if you go with this concept look at the game yesterday and that is wrong.
Nearly 6:00 set foot on the Metro Line 3 to the Hongkou, this time seems to train into the Shenhua fans, eager to yell on the phone, “how not to go out? The Hongkou certainly full, while no a place to eat. “This is true, then we know that poured into the stadium for 21,356 spectators, a record high natural for this season is sure, this spectacular event on the AFC game can be compared, playing Hengda after all not the same.
21356 people are not all fans, here you will see many familiar faces, Ji-in. Before the warm-up has already begun, this time dressed in a gray hoodie, black down vest A large out of the hall came to the sidelines, so quietly standing in the rain looking at the field the excitement. Look at it? This is simply not a problem, “it is always to give A second refueling, hope to see a good game.” Ji cervical spine injury last year since healed, he has been at home recuperating in fact very small look at the ball to the Hongkou rare brother home always holding a field. Yuehua Jian end of the warm-up Sun Xiang down the field, the two brothers are shaking hands, pleasantries with Paijian, Gao Lin has over extended his hand to the brother, the return visit of the three I have different feelings.
After a while, the body hurt to miss the game Dai Lin drove with his wife came to the scene, his black shirt and tight-fitting pantyhose, her lemon yellow fur shawl and black jockey cap … This naturally attracted the influx of people couples everyone’s attention. In fact, Dai Lin on the 19th of this month, blessed with her daughter last week on the micro-Bo is still distressed wife, fertility of hard, at the moment they have with the month of her came to the scene, all natural or in order to give their own ball team cheer. The last time a stunning audience of Bo Xiqi wife wearing a leopard jacket, the arm of gucci handbags gucci sports shoes feet with baby son side by side.
10 minutes left in the game, next to the reporter had already opened up the computer to write, “Shenhua Anelka almost have a perfect start, but they eventually 1 0 lost to the defending champion …” things is the upper left corner of the stands throughout the Hengda fans filled the red body of the shirt, although almost the same seat integration is difficult to identify, but this does not affect them that night the happiest man.
Mar
20
French luxury goods industry will be the impact of the election tax increase policy
No matter which candidates win next month’s election, the French luxury goods industry will be the losers, because whether it is the current president, Nicolas Sarkozy, or the Socialists Hollande promised to raise tax rates program.
Ba Li Shengfu Securities (CA Cheuvreux) analysts believe that France might follow the example of Italy to impose high taxes on luxury goods industry.
Hollande of the Socialists presidential candidate, proposed income higher than € 150,000 population, personal income tax rate to 45% to 75% on revenue of over € 1 million population. He also plans to limit the tax exemption amount is reduced to € 10,000, and the unified capital gains and income tax rates.
The current president, Nicolas Sarkozy suggested that if his re-election success will value-added tax from the current 19.6 percent to 21 percent, and implementation of a financial transactions tax, the profit tax for French companies in overseas.
UBS analyst Andrew Hughes believes that the austerity measures implemented by the Government of the French luxury goods consumption is a negative factor, a higher tax burden combined with the rich reduction of subsidies, so that such consumption will be reduced, even though tourists in Paris procurement accounts for a large share of sales of the luxury goods business.
According to Bain and the calculation of the annual French luxury goods sales reached 13 billion euros, accounting for about 8 percent share of global luxury goods market.
Mar
14
30 ml of the price of 1050 yuan, did not stop the “little brown bottles” (instant repair Special Moisturizing Lotion) become Estee Lauder to sell one of the hottest star product with the specifications of the same officer in the U.S. online for only 49.5 U.S. dollars, equivalent to 314.26 yuan, which means that the price of a product that more than three times the U.S. price.
World Luxury Association for Consumer Psychology in China during the Spring Festival inside and outside the analysis report shows that 72% of consumers abroad to buy luxury goods than the domestic price has an advantage.
But the reasons behind the high price difference What is it? Many Chinese consumers will have to point the finger at China’s tariff.
Lu Xiaoming, this is a common misunderstanding of the Chinese. Road has served as Managing Director of Mont Blanc (China) Co., Ltd. in China Lu Xiaoming familiar with the pricing of luxury brands, “First Financial Daily” interview, he bluntly said: “in the Chinese market, the tariff up to account for luxury 5% of the final retail price. ”
Lu Xiaoming, explaining the mystery of which: “the luxury brand’s pricing strategy is everything.”
Had engaged in luggage luxury brand management, industry sources: “The pricing of each category, but only in bags, for example, the pricing strategy of the luxury brand in China is necessary about 20% higher than overseas.”
“The regular price is one of the strategies of high-end cosmetics, luxury goods.” Zhu Lin, founder of the gold statue luxury marketing planning agency, told the newspaper, “rely on the regular prices to keep the brand high position, to reach the market simultaneously, brand respected degree of synchronization the requirements of conventional luxury brand protection strategy. ”
The LV SPEEDY 30 bag is the same one, the domestic price of 5750 yuan, compared to 4841 yuan while the price in Hong Kong, France 485 euros (about 4000 yuan RMB). The luxury of the price difference at home and abroad, almost all the high-end cosmetics, jewelry and clothing products.
From the University of International Business and Economics luxury Research Center survey found that the Chinese market watch at home and abroad spread of 100% to 350%, jewelry products, the price difference of 20% to 80%, the game and, in leather bags spread in about 30% cosmetics spread in 40% to 120%, the highest even reached 188.5%.
What is the main reason of higher domestic prices of luxury goods? Become the target of the tariffs in which to play what role? Lu Xiaoming said: “tariff is not a luxury in expensive major factor in the pricing policies of the luxury brand decided it all.”
Marseille, France School of Business MBA, the EMBA director of Michel Gutsats analysis of the reporter, the luxury brand in the global pricing strategy is based on the value of the value-priced, luxury is that they are exclusive. The worldwide luxury brand is usually based on three different regions of Europe, the United States, Asia, the development of the retail price.
Even in Hong Kong is known as “tax-free free port”, the price of many luxury goods and the mainland of China is almost the same, such as Chanel and other brands, in addition to different exchange rates, pricing and the mainland almost identical.
In these different areas of the brands specified price base on the difference getting bigger. Base for the origin of Europe, the prices of luxury goods brand in the luxury multi 100 in New York, the brand is usually set slightly higher than the origin of the base such as 105 or 110, while the countries of other regions in the Americas in New York , according to the different elements of different tax rates, operating costs in each country to develop a reference price based on the final price index.
An industry source also told this reporter: “brand of market-based price regulation is an expensive luxury goods in China, prices the most important factor, and this regulation is based on different markets, consumer purchasing power, China’s huge market, purchasing power is also large Chinese market pricing is higher than in other countries. ”
The source also pointed out that regional pricing based on purchasing power of the country is why India’s luxury goods tariff is high, but the price is low, the prices of some goods or even lower than the European market reasons.
From the psychological point of view of consumer spending, the stakeholders of a high-end cosmetics brand in China, Daisy told reporters, consumers had to ask her why the other brands of similar products more than 100 yuan more expensive than the brand of her home, is not people the product than the product of her home? Visible for the high-end cosmetics, are not price sensitive consumers tend to be more hope to buy better products instead of cheaper products. “Daisy said.
Mar
7
As a Burberry fashion one of the indicators in the series production and development of some supplies around has spared no effort going on, you want to belong to Burberry’s British noble temperament continuous extension, this time published by the new iPad protective sleeve full-grain leather fabriccomposition, simple in the end of the gray tone, style, creating a calm elegance and refinement, to protect the set of positive simple and India have the Burberry brand words, people clearly understand the Burberry that very temperament of the English style. Pricing to 183 pounds, like a friend in Mr. Porter, purchased.
Mar
5
On June 8, the “Beijing International top brands (luxury) Expo” will be held in Beijing. This exhibition presented by the China International Chamber of Commerce, international luxury Li.
China Chamber of international commerce (CCOIC) was set up in 1988, approved by the State Council, is the largest, most extensive Chamber of commerce organizations; brings together most well-known enterprises at home and abroad and also its highest level of international trade association. China Chamber of international commerce in nationwide invited entrepreneurs, successful participation in the exhibition and its international network of invited enterprises around the world to participate. China International Chamber of Commerce will also invite large enterprises special for high-end consumer group of entrepreneurs, a specific city visit, provide our company with the largest face-to-face meeting of supply and demand.
Luxe luxury goods of the Association is the world’s most influential research and regulatory bodies. At present, from more than 1000 various luxury and high-end service over more than 4,000 CEO and CMO as a member of the company. The society on a global scale has 36 branches, each branch holds a range of Member-only event, including workshops, Summit, all kinds of activities such as market research, entrepreneurs, banquet.
Its members representative including France aviation, and Dunhill, and United States express, and Bentley car, and Bergdorf Goodman, and blue star Jet machine, and Bombardier, and Puri Russia Nepal, and Burberry, and Cartier (micro-Bo), and Corpus Christi auction, and David Yurman, and Geneva of Davidoff, and Emperor sign, and elite travel who magazine, and Estee Lauder company, and Faure, Gabriel, and “Forbes”, and Seasons Hotel, and Godiva chocolate, and Armani, and Gucci, and Harvard commercial comments, and Lexus, and Mandarin Oriental Hotel Group , And everything Dhaka international organization, and Maybach, and large will Museum, and United States miηx Hyatt Xuan Nepal poems, and MONTBLANC (micro-Bo), and NASDAQ (micro-Bo), and NBA, and at Cornell Mann Marcus, and peninsula than Stephen Fry Villa, and Polo Ralph Lauren company, and head horse, and Rolls Royce car, and sacks Fifth Avenue, and Su rich than auction house, and Steinway Sons parent-child, and Republika Wal-Qi group United States, and Switzerland international aviation line, and Thai JI hotel, and Swiss silver, and Visa credit card group,.
It is understood that the international luxury goods owned more than 50 associations will organize more than one first-tier brands come to participate in this exhibition. In addition, this Expo is also got China France industry and commerce, China United Kingdom Chamber of Commerce such as strong support from international cooperation agencies, two major chambers of Commerce in domestic luxury brands to participate in this exhibition will be organized.
“Beijing top international brands (luxury) Exposition” also received the strong support of the China Construction Bank, private banking, Bank private banking Department will organize their concert tour VIP customers.
Exhibition Director, Center for academic support units–duiwaijingmaodaxue luxury Ling Tai believes that international luxury brands snatch market share in China, most important three commanding heights: is Rob consumers locate second Rob communication channel; third, Rob distribution channels. Beijing is not only the political and cultural center of China, is also a gathering place of consumption. At the same time, through radiation Beijing, Shenyang, Taiyuan, Zhengzhou, and more two or three lines of the city. Both of the mainstream media gathered in Beijing, international luxury brand to further enhance its reputation in China.
Industry analysts believe that, after several parties authority to win, the exhibition is expected to become China’s most authoritative and influential world top brand promotional platform.
World luxury Association published the latest data show that during this year’s Spring Festival, Chinese foreign luxury goods consumption amounted US $ 7.2 billion, an increase of 28.57%, far higher than expected before the year of US $ 5.7 billion, a record high. Last year and the year before Chinese new year, Chinese foreign luxury goods consumption amounted to us $ 5.6 billion and US $ 4.9 billion, respectively. PricewaterhouseCoopers released a few days ago of the 2012 prospects for retail and consumer goods industry in Asia, in the report, luxury goods sales in China this year is expected to increase to EUR 11.5 billion (equivalent to us $ 15.5 billion). Forecasting greater sales are likely surpassed Japan as the world’s first. It can be said that China gives the second boom of the luxury goods industry.
Feb
28
Prada handbag joined the innovative design elements, modified bows, abstract pattern……
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